star2con 星选瞳

ReflexDesign is a design and innovation studio. We believe the nature of the brand is a conditioned reflection. It’s about establishing a conditioned reflection of a brand from the con.ReflexDesign is a design and innovation studio. We believe the nature of the brand is a conditioned reflection. It’s about establishing a conditioned reflection of a brand from the con.ReflexDesign is a design and innovation studio. We believe the nature of the brand is a conditioned reflection. It’s about establishing a conditioned reflection of a brand from the con.

star2con 星选瞳
[2022]

Star2con星选瞳，以「美瞳皆星选」为理念的选品品牌。作为一个渠道品牌，如何在为消费者提供五花八门产品的同时给自己留下深刻印记？仅仅是在star2con字母拼写中突出数字2，并在头上加上*号，便完美的在品牌名中嵌入一个简洁有力的视觉符号2star。

围绕2star的星号组织起一系列有趣图形和视觉语言，帮助品牌在短暂有限的用户旅程中塑造了情绪饱满的接触点。所衍生的周边产品也同样时髦有趣，在用户中颇为抢手。而这一切的基础，都来自于小小的 * 星号。?

Service 品牌形象 / 动态设计

UTOUTO 大耳象

brand identity

Graduate360°100 年度毕业设计

Pidan

packaging,motion graphic

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